The Foundation for Resource Linkage
and Development Inc. (FRLD) is a non-stock non-profit,
non-governmental organization that traces it roots
to a group of men and women who has undertaken
and led the successful implementation of various
undertakings to address the inefficiencies and
problems plaguing the agribusiness sector. This
includes: Dulce I. Gozon, Antonio V. Roces, Angelito
M. Sarmiento, Rosalino G. Perez, Manuel B. Iguall,
Franklin M. Panahon, and Miguel R. Unson. Their
work is carried out through networking and alliances
with various organizations including regional
chambers of commerce, industry associations, federations
and cooperatives, and government line agencies.
At present, it is at the frontline of development
of the Philippine agribusiness sector.
To strengthen the role of the
private sector in nation building, the group behind
FRLD focused their attention and efforts on the
plight of the marginalized farmers. With the support
of the United States Agency for International
Development (USAID) and the Philippine Chamber
of Commerce and Industry (PCCI), the group took
on the problems of information dissemination in
the agricultural marketing system. The result
was the Market Information Dissemination (MARID)
Project, which address the lack of timely, relevant,
and accessible market information for rural farmers
and entrepreneurs. Through MARID, findings of
workshops, studies, and consultative meetings
were published and broadcast to the different
sub sectors in the agribusiness community.
The success of MARID paved the
way for the formalization of the FRLD organization
in 1991. Since then, and until the completion
of the USAID funding support in 1996, the foundation's
role has evolved and expanded to a multidimensional
extent. Over the years, it has gathered a wealth
of data; insights, experiences, and associates
that help it provide continues support to both
the government and private sector in implementing
development programs and projects. The company's
thrusts include market development, market linkage,
market promotions, market information dissemination,
and entrepreneur-ship development.
The services provided by the
FRLD fall under a triumvirate of project modules,
namely: MARID, Market Linkage and Development
(MARTLINK), and Market Promotion. The MARID continues
to provide relevant and well-package market information
utilizing the broadcast and print media. It publishes
monthly MARID Agribusiness Digest, which was awarded
the Agricultural Magazine of the Year in tow consecutive
years by the Philippine Agricultural Journalist.
The MARTLINK promotes agribusiness investment
in the countryside and more vertical integration
within the agribusiness sector. Under this component,
the FRLD conducts comprehensive market assessments
using the rapid marketing appraisal technique
and feasibility studies. The MARTPROM promotes
competitive Philippine agri-based products in
the global market through the organization of
the national and international agribusiness fairs
and exhibits. FRLD offers it services to government
agencies, private sector, cooperatives and other
organizations engaged in agricultural development
activities.
Mission
Create sustainable income opportunities by encouraging
effective linkages between small enterprises and
large corporations as well as providing other
support mechanisms such as management and technical
expertise.
Vision
Higher quality of life as influenced by the availability
of appropriate support infrastructures leading
to more investments in productive enterprises
and evidenced consumer spending for manufactured
goods.
Objectives
Assist in the overall development of the agribusiness
sector for the small and medium scale industries
through creation of market opportunities.
Assist in the creation of a healthy
policy environment conducive to free enterprise
through an established strong policy advocacy
network.
Provide management and technical
assistance in the areas of business development,
agro-processing, project feasibility studies and
other business endeavors.
Expertise
FRLD has experience and provides expertise in
the following areas:
- Agribusiness
- Fisheries and Aquaculture
- Soils-Economics
- Agronomy and Horticulture
- Rapid Marketing Appraisal
- Research, Training and Extension
- Trade Fair and Seminar Organization
For the period 1992 to 1997,
the FRLD successfully completed a total of about
2000 projects covering the various phases of the
project development, academe, industry and non-government
organizations for the past five years, which include
but is not limited to the following:
Government:
USAID - United States Agency for International
Development
DA - Department of Agriculture
DENR - Department of environment and Natural Resources
LBP - Land Bank of the Philippines
ATI - Agricultural Training Institute
DTI - Department of Trade and Industry
TLRC - Technology Livelihood Resource Center
DPWH - Department of Public Works and Highways
DAR - Department of Agrarian Reform
NAPHIRE - National council for Agriculture, Forestry,
and Natural Resources and Development
NDA - National Dairy Authority
BAS - Bureau of Agricultural Statistics
BFAR - Bureau of Fisheries and Aquatic Resources
Academe:
UPLB - University of the Philippines at Los Baños
CLSU - Central Luzon State University UA&P
- University of Asia and the Pacific
Private Sector/Nongovernmental
Organizations:
University of Asia and the Pacific Foundation
Ugnayan Tulong sa Pilipinas Foundation
Nestle Philippines
Philippine Food Processors and Exporters Association
Philippine Association of Supermarkets
Balintawak and Divisoria Trades
San Miguel Foods
Federation of Cutflowers, and Ornamental Plant
Growers Association
Philippine Association of Broiler Integrators
Cattle Feedlot Association of the Philippines
Federation of Cattle Raisers of the Philippines
Philippine Association of Meat Processors, Inc.
Philippine Seed Industry Association
Philippine Poultry and Livestock Cooperative
Philippine Orchard and Fruit Farmers Association
Philippine Swine Producers Association
San Miguel Packaging Product
Society of Filipino Florist
Chambers of Fisheries and Aquatic Resources
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